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Threads launches custom mute filters, teases controls for quote posts

Adam Mosseri, Head of Threads and Instagram, today announced that Threads is launching a new feature that allows users to filter words and phrases from their feeds and mentions. The Hidden Words feature automatically cuts out common words, phrases, and emojis that might be offensive to users. In addition to these predefined filters, users can add their own custom words and phrases in the settings. Users can disable these settings at any time.

Earlier this week, dating app Hinge launched its own “Hidden Words” feature (yes, with the same name) to block requests with comments containing unwanted words.

Topics Hidden words

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Threads said the feature will filter content from “Following” and “For You” feeds, search results, profiles and post replies.

Controls for citing articles

The Meta-owned social network already lets users control who can respond to their posts: anyone, profiles you follow, or only people mentioned. Chats also have the option to restrict who can mention you in their posts, replies, and bio: everyone, profiles you follow, or no one.

The company is now considering introducing similar controls for quote publications. Threads said this will soon allow you to limit the number of people who can quote your posts. Additionally, users will also be able to manually remove quotes from their posts.

The company’s rationale behind these new controls for quote posts is that it wants to restrict unwanted interactions.

“Since quoting a post is one of the most visible ways to connect with someone on Threads, it was important to us to give people more freedom in who can interact with them and help reduce unwanted interactions,” a company spokesperson said.

Separately, Theards is also testing a way to disable notifications for post interactions. While some of these features aren’t available yet, the company continues to release new features at a rapid pace, as it has begun testing a way for users to automatically archive posts.

Chats turn off notifications

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During Meta’s earnings call on Wednesday, Mark Zuckerberg mentioned that Threads had over 150 million monthly active users.

techcrunch

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