Photo-illustration: by cutting; Photos: Getty Images
If you follow one of the best “New York influencers“On Tiktok, you already know that creator Jaz Smith (@justjazzzyidk469,000 subscribers) got married at the Château d’Oheka, famous site of Taylor SwiftVideo “Blank Space”, on Long Island this weekend. His bridesmaid was Halley Kate (@HALLEYKATE1.5 million followers), One of his bridesmaids was Brigette Pheoung (@acquiredstyle1.6 million followers), and the guests included several others influencers With millions of combined followers. The event was documented from all angles in real time – Jaz herself published more than 20 tiktoks alone wedding day. Fans and participants call it “royal marriage”.
@justjazzzyidk So lucky – video with sound on IG !! Video of @Athina’s Lens Photo & Video Planning and Design @ida Rose Events Production, Florals and Design @birch Event Design Hinion and Catering Oheka Castle Photography Teams @ally Rabon | Wedding photog @hanagonzalezphoto @monicamendozzza video teams @athinaaaslens @kaki Kirk Content creation @Little Moments Objectif Hair and Macare @kendall Dorsey @makeup_cara after Catering celebration
How did this summum for the creation of marriage content become? Let’s discuss.
Jaz Smith and Kevin Callari married friends, family and influencer colleagues on Saturday. In addition to the famous bridesmaids of Jaz, the guests included Remi Bader (@REMIBADER2.2 million subscribers), Hallie Batchelder (@Halliebatchelder584,000 subscribers), Brandon Edelman (@bran__flakezzz1.3 million followers), Serena Kerrigan (@serenakerrigan606,000 subscribers), Danielle Pheoung (@Daniellephe518,000 subscribers), Davis Burelson, ((@davisburleson586,000 subscribers), Kit Keenan (@Kitkeenan311,000 subscribers), and Carly Weinstein (@ Carlyweinstein1524,000 subscribers), who said it was “almost sure that we broke the record for the most G7x cannons per square foot”.
Fortunately for us, Jaz revealed the method to his madness – what else? – A tiktok she posted in the morning after marriage.
The influencer revealed that she had created a spreadsheet with more than 40 video ideas and instructions to film them before marriage. She then instructed her assistant to manage the list as she was heading for the preparation process, the ceremony, the reception and the after-party. “His work throughout the day was to make sure that these videos were being done,” said Jaz. “It may have taken me 60 seconds for each video.”
Jaz also explained why it was important for her to document her big day in real time: “I really felt as if I needed to do it because I have the lifestyle that I have, and I had the marriage I had because of the fact that it is my work and that you care about you. Obviously, I would never let someone be there because you really helped pay for you.
(Weddings at the Oheka castle can run in the hundreds of thousands of dollars, for the record.)
According to the Tiktoks Myriads produced by Jaz and its guests, the dress code was a black tie. (Bader revealed that she had only obtained this note on the wedding day and that it was almost a yellow butter dress at the ceremony. Oops.)
The speech of the maid of the Honor in Halley Kate immediately referred to the continuation of Jaz’s social media and was, naturally, published on Tiktok so that the world takes advantage of it.
At the end of the night, marriage looked like any other celebration in the mid -20s: a little drunk.
Jaz also recorded an episode of his podcast with Halley Kate, NewspapersIn the morning after marriage. That’s on PatreonOf course.
And if you fear that all this creation of content is a distraction for Jaz during one of the most important moments of his life, do not do so. “It didn’t take away from my day at all,” she said. “I was completely present.”
