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Wayfair to open first ‘large-format’ store in Wilmette – NBC Chicago

Although known for being an online destination, Wayfair will soon open its first-ever “large format” physical store.

The giant purple and white Wayfair store, located at 3232 Lake Avenue in Edens Plaza, will open at 10 a.m. on Thursday, May 23 with “exclusive deals and family activities” throughout the weekend, a release states.

At 150,000 square feet, the retail space will be Wayfair’s first “large format” store. That’s more than 10 times the size of Wayfair’s other physical locations, which include a Joss & Main store in Oak Brook Center.

The Wilmette store will be “a one-stop shop for all things home,” the release said, “including furniture, home decor, housewares and remodeling products for any style of space or budget.” It will also include an on-site restaurant called “The Porch” and is in the process of recruiting approximately 200 positions.

Wayfair currently has a warehouse in Romeoville, according to a spokesperson. The spokesperson added that customers of the Wilmette store would be able to take “some” items from the store home after purchase. Others would be delivered.

After the official opening, the store’s opening hours will be 10 a.m. to 8 p.m. Monday to Saturday and 11 a.m. to 7 p.m. on Sunday, the statement added.

Development and construction of the space began in 2022. Previously released renderings of the new store show a patio with umbrellas and tables, greenery and more.

The newly renovated and expanded store is in the structure that previously housed Carson Pirie Scott, the anchor of the Plaza department store, which closed in 2018.

Here’s a look at the latest renderings as the store prepares to open:


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