The CEO of Disney, Bob Iger, admitted that the cinema of the company had struggled with post-countryic times by focusing too much on quantity and not enough on quality.
The Marvel cinematographic universe, in particular, has not restored its radiance since the epic outcome of “Avengers: Endgame” of 2019. There have been successes since Covid, like “Deadpool & Wolverine”, “Spider-Man: No Way Way Home” and “Doctor Strange in the Multivers of Madness”. But success was extremely inconsistent, because tents like “Ant-Man and The Wasp: Quantumania”, “The Marvels” and “Captain America: Brave New World” was among the first Disney comic strip payments to lose money since the MCU brought super -hero movies.
However, Iger considers “Thunderbolts” “, which made its debut last weekend at 76 million dollars, as the” first and best example “of the new priority of the studio to make better films … even if it means there are fewer.
“We all know that in our zeal to flood our streaming platform with more content, we turned to all of our creative engines, including Marvel, and made them produce much more,” said Iger during Wednesday. “We have also learned over time that the quantity does not necessarily engage the quality. And frankly, we all admitted ourselves that we have lost a little concentration by doing too much. I feel very good about it.
“Thunderbolts *”, which focuses on less known heroes compared to Captain America and Thor, started more slowly than most Marvel episodes. But analysts think that it will remain stable at the box office because criticism and the public have adopted the film, which has 88% on rotten tomatoes and encouraging the “A-” note on the Cinemascore exit polls. It seems that it is a step in the right direction after a series of revised films like “Captain America: Brave New World”, “Ant-Man and the Wasp: Quantumania” and “The Marvels”. Disney also attracts interest in “Thunderbolts *” by revealing the meaning behind the asterisk in the title of the film – the Ragtag group at the helm will now be known as “New Avengers”. They will appear in “Avengers: Doomsday” from 2026.
Disney has long been the dominant studio at the box office. However, in recent years he has failed to correspond to his own stratospheric standards – at least in the trade. But Iger thinks that the next 18 months of the company will resemble 2019, a banner period for the Magic Kingdom. That year, Disney won $ 11.12 billion worldwide, by far the biggest result in the history of a single studio, while seven blockbusters have brought in at least 1 billion dollars.
“I have a lot of confidence that are to come from the slate,” said Iger, referring to films like “Lilo & Stitch”, “Zootopia 2”, “Fantastic Four: The First Steps” and “Avatar: Fire and Ash”, which will close 2025. Then in 2026, there is “The Mandalorian and Grogu”, “” Avengers: Story “.
“It’s a whole alignment,” he said, adding that it is “as strong as all slate that I have seen for a long time.”