The next-generation Acura EV will bring the RSX nameplate back to the performance brand’s lineup; Start of road tests of prototypes

Acura announced today that the brand’s next-generation premium performance electric vehicle will carry the “RSX” nameplate. Based on the Acura Performance EV concept, the all-new Acura RSX will be the first model built on the new EV platform developed by Honda and will mark the launch of the new exclusive ASIMO OS operating system presented by Honda at CES 2025. The SUV The fully electric premium vehicle will also be the first electric vehicle produced* at the Honda EV Hub in Ohio, with production scheduled for later this year.

Real-world development testing for the all-electric RSX begins this week, with prototype models rolling out in unique camouflage packaging designed by Acura’s global design team. The camouflage created by Acura’s design team highlights the sleek coupe-like silhouette with sophisticated patterns that mimic light emerging through the camouflage to convey calm, strength and inner power.

“The RSX nameplate returns to the Acura brand in our next-generation RSX with its coupe silhouette, and it truly represents a forward-thinking approach to fun-to-drive performance,” said Mike Langel, assistant vice president, Acura National. Sales. “Our second all-electric SUV will solidify our electric vehicle credentials, even as its ICE counterparts, the all-new ADX, RDX, MDX, TLX and Integra, continue to attract new buyers to the Acura brand.”

This spring, Acura will strengthen its exceptional premium SUV lineup with the arrival of the highly anticipated 2025 Acura ADX. The all-new premium compact SUV brings a new turbocharged gateway model to the Acura lineup, broadening the appeal of ‘Acura as a destination brand for a new generation of buyers.

Honda Electric Vehicle Center
Establishing the Honda EV Hub in Ohio will create the flexibility to produce* internal combustion, hybrid-electric and battery-electric vehicles on the same manufacturing line. Honda is using retooling at the Marysville Auto Plant, East Liberty Auto Plant and Anna Engine Plant to reinvent its approach to vehicle production, focusing on manufacturing layouts, human-friendly and environmentally friendly processes and materials that will also reach the highest level. quality, efficiency and value for customers.

“We started producing Acura vehicles in America 30 years ago, so we’re excited to make the Acura RSX the first electric vehicle we build at the Honda EV Hub,” said Mike Fischer, Executive Chief Engineer and leader of the Honda North American BEV project. . “The creation of the Honda EV Hub represents not only the beginning of electric vehicle production, but also the complete reinvention of our manufacturing approach that will set our global standard for electric vehicle production.

The Honda EV Hub is less than a year away from producing electric vehicles in Ohio, and significant retooling efforts are already underway, including the installation of the first of six high-pressure die-casting machines of 6,000 tonnes at the Anna Engine Plant for the mega-casting of the case for the Intelligent Power Unit (IPU), which houses the electric vehicle battery and is part of the vehicle platform. The IPU enclosures under development are much larger than anything Honda has diecast before, with megacasting representing a new capability for Honda on a global scale.

*Use of nationally and globally sourced parts

About Acura
Acura is a leading automotive brand committed to delivering expressive styling, innovative engineering and engaging dynamics, all built on the brand’s precision performance DNA. The Acura lineup includes two sport sedans, the Integra and TLX, and three sport utility vehicles, the RDX, MDX and all-electric ZDX. A fourth SUV, the ADX, will join the lineup as a new gateway model this spring. High-performance Type S variants further demonstrate the virtues of Acura Precision Crafted performance. All Acura vehicles sold in America are manufactured in North America, using domestic and globally sourced parts.

More information about Acura is available here: https://acuranews.com/en-US.

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