The brewery sells a presidential pack ” to help Canadians through Trump’s mandate

• A Canadian brewery sells the “presidential pack”, or 1,461 cans of her Canadian blonde beer.
• It is intended to last the course of President Trump’s second term.
• Some Canadian provinces have fired alcohol made in the United States from their shelves in response to Trump prices.

The oldest brasserie in Canada looks at the country’s business war in the country taken by President Donald Trump.

Moosehead Breweries, located in New Brunswick province, in northeast Maine, said that it now sells the “presidential pack”, which includes 1,461 boxes of Canadian blond beers. It is a beer for each day of Trump’s mandate, said the brewery.

“If the beginning of 2025 has taught us something, it is that it will be necessary to determine to resist four years of political uncertainty – and what better way to spend every day than with a really Canadian beer,” said Karen Grigg, director of brasseries marketing.

The case came from $ 3,490 CAD (2,428 USD) and is available in three provinces: Nova Scotia, New Brunswick and Ontario.

Trevor Grant, Vice-President of Sales and Marketing at Moosehead Breweries, said that “the presidential pack is something we, as a team, have been talking for a few weeks for some of these challenges with the American prices and administration”.

“Obviously, it’s a bit difficult, so perhaps trying to have fun with it,” he said.

Moosehead Breweries’ “presidential pack” is the latest Canadian challenge against Trump, which has imposed new prices in Canada, Mexico and China. Trump has denied the Prime Minister of Canada as a “governor”.

Imports from Canada and Mexico were affected by 25% prices, while energy imports from China are 20%. Energy imports from Canada also have a price of 10%. Although the prices entered into force on March 4, Trump went back a few days later and said that he paused a month’s price break on certain goods from Canada and Mexico.

Canada is the largest trading partner in the United States. Trump launched the idea of ​​making Canada the 51st American state, which also sparked Canadians and led them to boycott products made in the United States. Canadian officials said Trump’s idea was not a joke.

The Moosehead Breweries subsidy said Canadian buyers are looking for local products “more than ever”.

“We think it’s a real opportunity for us,” said Grant.

He added that Moosehead Breweries operates “in a small community here in St. John, New Brunswick, and we like to stay connected to our community and restore”.

“We would like to see Canadians do the same thing and buy local,” said Grant.

The American alcohol and spirits industry is already afraid.

Lawson Whiting, CEO of Jack Daniel’s parent company, said the Canadian provinces of American alcohol from their stores were “worse than prices” in a profits call this month.

“This literally removes your sales,” said Whitling, adding that the answer seemed “very disproportionate” at the rate of 25%.

After the announcement of the Canadian Prime Minister Justin Trudeau, which he would impose 25% reprisal prices out of $ 155 billion in American property, the Kentucky Distillers Association said that the decision could have “consequences of a large range through Kentucky, which houses 95% of world bourbon”.

Andrew Oland, CEO and president of Moosehead Breweries, described the prices of “disappointment” during an interview with CTV News on Wednesday.

“We have always had such a close relationship with the United States, so it’s really sad to see this relationship go in a different direction,” he said.