The Super Bowl Lix between the Eagles of Philadelphia and the Kansas City chiefs saw a record of 127.7 million viewers in the United States to settle the match. Fox, Fox Deportes and Telemundo televised the game while the digital platforms of Tubi and NFL provided live streaming.
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Although the match is an eruption, the Super Bowl on Sunday evening recorded an average of 127.7 million American viewers on television and streaming platforms for the victory of Philadelphia 40-22 against Kansas City. The game was televised by Fox, Fox Deportes and Telemundo and broadcast on Tubi as well as the digital platforms of the NFL.
Not only is it an increase of 3% compared to last year, but it is the second consecutive year that the Super Bowl reached a record audience. The victory of the CHIEFS 25-22 in overtime against San Francisco in 2024 reached an average of 123.7 million on the platforms of CBS, Nickelodeon, Indivision and Streaming.
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According to Nielsen, the public culminated at 137.7 million in the second quarter (8 to 8:15 a.m.). Part of the increase can be attributed to a change in the way viewers are counted. This is the first year that Nielsen is measuring viewers outside for all states except Hawaii and Alaska.
It was previously the 44 main media markets, which covered 65% of the country. The notes also include Nielsen data from intelligent televisions as well as cable and satellite decoders.
After three consecutive years of Super Bowls that came down at the last minute, Sunday’s match was decided in the first half while Philadelphia took a 24-0 lead.
According to Tubi First Party and Adobe Analytics, 14.5 million looked at streaming platforms, including 13.6 million in Tubi, where the game was available for free.
Telemundo and Fox Deportes had an average of 1.87 million viewers for broadcasting in Spanish. The Super Bowl has been a television in Spanish in the United States since 2014. Kendrick Lamar’s half-time the Super Bowl Half-time reached an average of $ 133.5 million-half-time the most watched Super Bowl and a 3% increase compared to last year (129.3 million).
This Super Bowl also made Donald Trump and Taylor Swift known. Trump was the first president to practice attending a Super Bowl, while Swift’s romance with tight chiefs Travis Kelce continues to keep the fans of the superstar pop interested by the NFL.
It was the third consecutive year that the Super Bowl recorded on average more than 100 million viewers on television after a period when four of the five games before 2023 were below this number due to the cord cup. This included 95.2 million for the Super Bowl 2021 between Tampa Bay and Kansas City, which was the lowest television average of the game only since 2007.
NFL qualifiers have an average of 35.2 million viewers in the first three weekends, down 9% compared to the record of 38.5 million from last year.
This followed a regular season which had an average of 17.5 million. Although it was the highest sixth average dating from 1995, it was a decrease of 2% compared to 2023.
