Spotify to increase its premium prices in the United States to $11.99 per month

Spotify announced a subscription increase for its customers in the United States, the second such price increase in the space of a year.

The music streaming giant reports that premium prices will increase in July from $10.99 to $11.99, representing an increase of almost 10%. The Duo and Family plans will increase to $16.99 and $19.99, increases of $2 and $3 respectively, while the student plan will remain at $5.99 per month.

The price hikes come as Spotify appears to be in fairly poor health, recently reporting a 20% increase in revenue, a 14% increase in premium subscribers and a record quarterly profit. But the new pricing structure puts it above its arch-rival Apple, which – for now at least – continues to charge $10.99 and $16.99 for individual and family plans, respectively.

Spotify’s increase follows a similar announcement last July, when it revealed a series of price hikes around the world, including in the US where the ad-free individual premium plan rose from $9.99 at $10.99 per month; and the Duo, Family and Student plans have also increased.

Spotify said premium subscribers will start receiving an email about the price increase next month.

The music streaming company also confirmed to us that the new premium rate is applicable to new subscribers from today, while it will only apply to existing subscribers from their July billing date.


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