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Hey, hey, hey! It’s going to be a busy week for the TC team this week. We are excited about the Apple event and Y Combinator has its demo day. alexander welcome you to YC and Apple Week on the Equity Podcast, and your trusty Daily Crunch team is ready at our laptops to share the cream of the news with you!
TechCrunch’s top 3
- 2Dh1?..Sth!Lmng: Bitwarden’s ability to generate hard-to-guess passwords has made it attractive to investors who just injected $100 million in new money into the company, which aims to rid the world of people using the same passwords in their personal and professional life, Paul writing.
- ‘Wild West’ of climate technology: Mike has a story about Ceezer closing in on $4.2 million to find a better way for businesses to offset their carbon emissions.
- DAO makes us proud: Metaverse Magna gaming guild is now valued at $30 million after raising $3.2 million in a recent round. Tags writes that the company plans to build “Africa’s largest gaming DAO”.
Startups and VCs
EU – those guys who made sure we ended up with cookie banners on every goddamn website you visited – are back with a new initiative that could have unintended consequences for open source software , Kyle reports. The EU AI law could have a chilling effect – “if a company were to deploy an open source AI system that led to disastrous results (…), it could sue the open source developers”.
Our brains melt in the heat, so here are some truly awful puns to match our current mental age:
10 Onboarding Improvements That Reduced Customer Churn Nearly 3x
Managers who run businesses that depend on recurring revenue are often distracted by the endless sprint to maintain favorable KPIs. But one metric can rule them all: customer churn.
If new users can’t quickly understand how to use (or benefit from) your products, it doesn’t matter how many new customers you onboard each month. But to reduce churn, marketing and product teams need onboarding goals, says Sam DeBrule, co-founder and chief marketing officer of Heyday.
In a TC+ guest post, he explains the tactics he and his co-founder used to insert themselves into the customer journey, and how the changes helped them reduce revenue by nearly 3x.
“If you’re working on integration and saw something you liked here, feel free to steal it.”
(TechCrunch+ is our membership program, which helps founders and startup teams grow. You can register here.)
Big Tech inc.
pot holder was behind two of our big stories over the weekend, including crypto exchange Binance announcing that it would stop supporting USDC, USDP and TUSD and start converting the three rival stablecoins into its own. own stablecoin, BUSD, on September 29. He also writes about India’s junior information technology minister sending a summons to Wikipedia after changes were made to cricketer Arshdeep Singh’s page, “suggesting that some people in Pakistan were behind the act and were trying to disrupt the peace in the South Asian market”.