Paris Hilton raises $800,000 for GoFundMe wildfire relief fund

Paris Hilton’s Malibu home may have been destroyed by the Los Angeles fires, but that didn’t stop her from helping others.

The pop culture mogul announced Tuesday that her nonprofit, 11:11 Media Impact, raised $800,000 in emergency relief funds in 72 hours. $150,000 has already been awarded to GoFundMe’s Wildfire Relief Fund to provide immediate financial assistance to 150 Altadena families.

“After meeting with people affected by the Los Angeles wildfires, I heard heartbreaking stories of loss, but also inspiring resilience. My goal is to help as many people as possible as quickly as possible, which is why I am making a $150,000 grant to the GoFundMe Wildfire Relief Fund, providing direct cash assistance,” Hilton said in a statement to Variety. “Hundreds of families will receive this assistance immediately, allowing them to meet their needs and begin rebuilding their lives today. My heart goes out to everyone affected by this devastating situation, and my team and I at 11:11 Media Impact will continue to be there.

Hilton amplified several nonprofit organizations over the weekend using social media to highlight their work. She spent time volunteering at Baby2Baby to package essential items for families in need, and at the Pasadena Humane Society, where she took in Zuzu, a dog abandoned at the shelter due to the Altadena Fire .

A call to action for volunteers needed for Project Angel Food resulted in 8,000 responses in 48 hours, up from 3,800 volunteers for all of 2024.

Hilton revealed on Jan. 9 that she and husband Carter Reum lost their Malibu home. “Heartbroken beyond words,” she wrote while sharing news footage of her house on fire on Instagram. “Sitting with my family, watching the news and seeing our house in Malibu burn to the ground on live television is something no one should ever have to experience. It is in this house that we made so many precious memories. It’s where (son) Phoenix took his first steps and where we dreamed of building a lifetime of memories with (daughter) London.