Nothing technology Father of numbers of ipod“Tony Fadell among its main investors, but Carl Pei – CEO of the British Smartphone Company – thinks that Apple of today has become boring.
Pei also thinks that the future of smartphones is a single application that knows you well, but thinks that it will take 7 to 10 years to reach this point …
Nothing new in 2019, with the declared objective of the company to create “inspiring” technology. Our sister site 9TO5GOOGLE think that the company has reasonably does this With his phone nothing (3A).
Pei said Cable That it was inspired by Apple at the time of the iPod and the first days of the iPhone – but no more.
Personally, I was very inspired by Apple when I was younger – the first iPod, the first iPhone – that’s why I am in this industry. But now, creative companies in the past have become very large and very corporate, and they are no longer very creative. They are no longer inspiring for the young generation.
In particular, he thinks that Apple Intelligence was a flop.
Apple today is very different from the apple when I was younger. Last year, they told a very great story on Apple Intelligence. Now, a year later, it is not much more than certain emojis generated. It therefore made consumers very skeptical.
The PPE is however a great believer at AI and thinks that the smartphone will be the main device that people will access.
He thinks that over time, we will no longer need to use individual applications. Instead, the telephone operating system will be the only application, capable of doing everything we need.
I believe that in the future, the entire phone will have only one application – and it will be the operating system. The operating system will know its user well and will be optimized for this person (…)
In my opinion, the next step after data focused on data is automation. In other words, the system knows you, knows who you are and knows what you want. For example, the system knows your situation, your time, your place and your calendar, and that suggests what you need to do.
Currently, you need to go through a step-by-step process to determine what you want to do, then unlock your smartphone and browse it step by step. In the future, your phone will suggest what you want to do, then do it automatically for you. It will therefore be agentic and automated and proactive.
He recognizes that this is a fairly radical view and that no one will buy it right now.
At this stage, if we said: “We have eliminated smartphones applications”, nobody would buy it. So we have to ship a little, look at the data, watch the comments, iterate, then ship again. Gradually make suggestions over and over. We could do it faster, but we have to bring the user with us on the trip.
I would say (it will take) seven to 10 years. I think a lot of people would like it to happen earlier, but in reality I think people like to use applications, so I don’t think it happens so fast.
9TO5MAC
Although I personally see nothing particularly innovative in phones of nothing, it’s fun to see a startup playing in a market dominated by big boys.
Likewise, I am not sure I see a future where only one AI agent can replace all the applications we use today, but intelligently they can become during this time. We are too different, and everyone has our own needs, interests and tastes.
But I think there is something in the main idea here. As the generating AI becomes smarter, it gradually resumes an increasing number of tasks currently carried out by applications. We already see an increasing number of people using chatgpt as a google substitute (as badly advised as it can be), so I think that a future of 7 to 10 years when Apple Intelligence is our First of all The use when performing a task on an iPhone, and applications are the secondary interface, is largely credible.
What is your opinion? Please share your reflections in the comments.
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