As part of an effort to create chatbots supplied in the web simpler, Microsoft launches an open project called NLWEB.
Announced at Build 2025, NLWEB allows websites to provide a “conversational interface” – that is to say a text field and a submission button – for their users with a few lines of code, the AI model of their choice and their own data. A retailer could use NLWEB to create a chatbot that helps users choose clothes for specific trips, for example, while a kitchen site could use it to build a bot that suggests dishes to associate with a recipe.
The web pages built using NLWEB can possibly make their content discovered and accessible to AI platforms which support MCP, the anthropic standard to connect AI models to the systems where data resides.
“(W) e Croit (NLWEB) can play a similar role in HTML for the agency web”, writes Microsoft in press documents provided in Techcrunch. “(IT) allows users to interact directly with web content in a rich and semantic way.”
Microsoft has not said anyway, but NLWEB can have its origins in Chatgpt Maker Openai technology, the collaborator close to Microsoft.
The information reported last November that Optai worked with partners such as Condé Nast, Redfin, Eventbrite and Priceline on a first version of NLWEB. At the time, Openai launched technology as a way for brands to provide conversational features of the Chatgpt type to their websites, but the project was faced with several delays due to technical obstacles.
Months later, it seems that NLWEB is ready for prime hours – although perhaps in a different form from that of Openai initially envisaged.
