- Internet quickly destroys television because it gives people more ways to spend their time, for less money.
- Except! The thing that attracts live attention to the Internet is the same thing that attracts the most attention to television.
- Yes: NFL Games.
Two things can be true at the same time:
- Internet has atomized the way we absorb information, entertainment and culture. This means that we all exist in our own bubbles of interest and affiliation.
- Internet is very good to show many people the same thing that many people consume before the Internet exists. Which means that we all look at the same things as we are used to watching on television – we receive it through large -band pipes.
Here are the evidence of the second thing: a list of the best live internet events, classified by wide -band traffic, for the last three months of 2024. If you want to see a non -screen version, download this report from Appogic Networks, a large -band infrastructure company.
Applicic networks
As you can see, the fifth entry of the graph is Jake Paul V Mike Tyson from Netflix a little combat – the type of cascade programming that worked on the large world of ABC sports. (See: Knievel, Evel.) And the nine remaining events are all NFL games, broadcast by Amazon, or ESPN, or peacock.
That is to say: NFL games – essentially the only thing that attracts a large number of television viewers more – are also the only thing that attracts a large number of viewers on the Internet. At least with regard to simultaneous vision.
As anyone works in the television sector can tell you, that does not mean that you can simply repair television emissions on the Internet and get the same audience, or money, that traditional television infrastructure has used. It’s much more complicated than that.
But that seems to mean that the largest live draw on television is also the largest live draw on the Internet.
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