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Hey, parents! If you think your little one has what it takes to be a star, Gerber has some really good news – the company has started their search for this year’s ‘spokesperson’.

The baby food company celebrates the 11th year of the photo competition.

If your toddler is no more than 48 months old and has a “contagious laugh,” a “bright personality” and “the ability to melt hearts,” 2021 could be the year your toddler gets under the skin. the limelight.

The winner of the photo contest will be featured on Gerber’s social media accounts and marketing campaigns – and will receive a cash prize of $ 25,000 along with a collection of Gerber products.

Think your baby has what it takes?

Visit to upload your favorite photos and videos of your little one showing off their personality by May 10.

Babies can only be submitted by their parent or legal guardian, according to the rules, and each infant can only be submitted once.

Parents and legal guardians must have taken the photos or video they submit between April 27 and May 10.

Professional photos and videos are prohibited and babies must be “appropriately dressed,” Gerber said. Parents should also avoid using filters or retouching photos.

Submissions will be judged on several factors, including “child’s visual appeal,” the expressiveness of the little one, and consistency with Gerber’s “everything for baby” mission, the company said.

Finalists will be notified by email before the judges select the winner.

You can view the full rules here.

Gerber said this year’s winner will also be the brand’s first “Chief Growing Officer”. The C-suite Honorary Executive will be responsible for a range of tasks, including testing the taste of new baby foods and serving as CEO of Gerber for a day.

Last year’s winner was Magnolia Earl, a “happy and joyful” 1 year old girl from Ross, California.

Magnolia won over the judges with her “cheerful expression, playful smile, and warm, engaging gaze,” said Gerber. The company has received more than 327,000 registrations.

If you think your baby is a star, click here to submit your photos, answer a few questions, and explain what makes your baby a star.

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