How X benefits as Musk advises Trump

A recent Thursday, journalists piling up in the White House press room saw an unknown face in an designated rotary seat for the new media.

He was occupied by John Stoll, who had recently been appointed head of news at X, the social platform belonging to Elon Musk.

“As you all know – you are all on X – it houses hundreds of millions of users, a large contingent of independent journalists and press organizations through geographies and political specters,” said Karoline Leavitt, press secretary of the White House, as an introduction. She then ordered Mr. Stoll to ask the first question.

The White House’s decision to grant X a position of power and visibility alongside press organizations was one of an increasing number of advantages landed by the social media company, while Mr. Musk has become omnipresent to the team of President Trump.

Since the elections, the platform has become an essential source of information on the administration, because Mr. Musk provides real-time updates to his ministry of government efficiency and its objectives for the reduction of federal costs to its more than 219 million followers. In February, at least a dozen government agencies, including the internal department of the income and defense service, created new X -focused accounts on Doge to request advice on waste and federal fraud. Users looking for an audience with Mr. Musk have increased more and more on the site in the hope of capturing themselves.