She suggests sticking to cream formulas or silky powders in satin or mat finishes for the best look.
“I am a big fan of cream shadows in the shape of a stick or pot – they are easy, built and super flattering,” Raves James. We found excellent (and affordable) options below from Moira Cosmetics and Jason Wu Beauty.
In terms of colors, she suggests opting for moles, a soft bronze shade or even a shade of subtle plum. These add a definition without mastering the eye.
When applying the shadow, it recommends mixing a half-tone shade slightly above your natural fold to lift the eye and mix gently to avoid difficult lines.
If you are dealing with hooded eyelids, the trick is to move your placement. “Instead of applying the color directly in the natural fold (which can disappear when your eyes are open), apply your transition shade just above the fold, where it will always be visible,” she advises.
“Use a slightly deeper tone on the exterior third of the lid, then mix it upwards and outwards – think of a soft sulfur, not hard angles,” said James.
In addition, the star Tiktok says to avoid a heavy lining or a dark shadow along the lower eyelash line, which can shoot the eyes. Instead, burst a little light or brightness in the inner corner to open the eye.
Now that you have read all the best James advice and techniques to apply a eyeshadow, it’s time to fill up with new makeup!
Continue to scroll to buy affordable makeup brushes and eyeshadow options inspired by his advice.
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