The Food and Drug Administration wants to change the way packaged foods are sold in the United States. At the end of the Biden administration, the agency proposed requiring a new label on the front of most packaged foods and drinks, to help Americans make healthier food choices. .
The proposed labels would indicate whether a packaged food or beverage contains low, medium, or high levels of sodium, added sugar, and saturated fat, while also detailing the percentage of the daily value of those nutrients that the product contains.
Much research has linked overconsumption of sodium, sugar, and saturated fat to chronic diseases, including heart disease, cancer, and diabetes, the leading causes of disability and death in the United States and key drivers of annual health care spending, Rebecca Buckner, associate deputy director. for Human Food Policy for the FDA’s Human Food Program, said Tuesday during a media call.
“And yet the vast majority of Americans exceed the currently recommended limits for all of these nutrients,” says Buckner.
Salt, sugar, and fat are typically present in high amounts in ultra-processed foods to make them taste better and last longer. These foods make up the majority of the typical American diet, but a growing body of research has linked ultra-processed foods to a host of poor health outcomes.
“Food should be a vehicle for wellness, not a driver of chronic disease,” Jim Jones, FDA deputy commissioner for human foods, said in a statement. “In addition to our goal of providing information to consumers, it is possible that manufacturers may reformulate their products to be healthier in response to front-of-package nutrition labeling.”
The proposed new label would not replace the Nutrition Facts label on the back of packaged foods, but rather is designed to complement it. The FDA says consumers could use the new front-of-package label to more easily compare the health of various foods at a glance – for example, examining two packages of yogurt to see which contains the least added sugar.
“We are excited about the new front-of-pack nutrition labeling proposal, as it will give consumers the information they need to take charge of their own health and make healthier purchasing decisions,” says Dr. Peter Lurie., president of the nonprofit Center for Science in the Public Interest, which has long advocated for front-of-package labeling.
In 2023, the FDA conducted a study of nearly 10,000 U.S. adults to find out which labels helped consumers more quickly and accurately rate products based on levels of saturated fat, sodium and added sugars. The study showed that black and white labels were most effective in helping people identify healthier food options.
But the Consumer Brands Association, formerly the Grocery Manufacturers Association, has expressed reservations about the proposed label. “The FDA’s proposed rule for front-of-package nutrition labeling appears to be based on opaque methodology and disregard for industry input and collaboration,” said Sara Gallo, vice-president. chair of product policy at the industry’s trade group, in a statement to NPR. . She points out that the food industry has its own voluntary labeling programs, such as the Facts Up Front label, which she says are already “helping consumers make the healthiest choice.”
Front-of-package labels have become common in dozens of other countries in recent years. But Lurie notes that in many countries, nutrition labels are used as a warning and only appear if a food is high in salt, sugar or fat. This is the approach Chile took in 2016. Packaged foods sold in Chile now have a stop label on the front indicating whether they are high in salt, sugar or fat. Research has shown that after the adoption of these labels, Chilean consumers purchased significantly fewer calories, sugar, saturated fat and sodium than they would have expected if the labels had not been adopted. been in place.
Lurie would have preferred a warning label approach, but he says the FDA’s proposed label is much better than nothing at all.
The nutrition label won’t appear on packaged foods anytime soon. For now, the proposal is open for public comment until May 16. After that, the FDA may choose to make changes to the proposal or finalize the new rule. Once finalized, the FDA says large food manufacturers would have three years to add the new labels, while small food manufacturers would have an additional year.
Gallo, of the Consumer Brands Association, says the food industry group looks forward to working with the incoming Trump administration.
This story was edited by Jane Greenhalgh
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