Fat Satan Grammys delivers a ratings disaster of just 12.4 million viewers
The Woke Grammys, with a cameo from Fat Satan, delivered another ratings disaster with just 12.4 million viewers.
That means you shouldn’t believe headlines like this… “Grammy Awards Viewership Rises 30% to High in 3 Years”!
Hit its highest level in three years!
To go up!
How about a bit of context to understand how awful 12.4 million viewers is…?
In 2020, the Grammys drew 18.7 million viewers, and it was considered a disaster. At the time, 18.7 million, or 50% more than the audience on that Sunday evening, was almost an all-time low. Here is what we wrote at the time:
As for total viewers, the 18.7 million who tuned in on Sunday was just slightly above the Grammy’s all-time low for total viewers: 17 million in 2006.
But if you consider the fact that, since 2006, the US population has grown from 299 million to 330 million, or 30 million people, that tells you how much of a failure Sunday night was.
For real context, and as a way to expose how bad that number is, in 2017, 26 million people listened to it. In 2012, 40 million listened to it. Since 1977, the Grammy Awards audience has landed in teens only nine times, including twice in the past two years.
The only reason entertainment media can turn this 12.4 million debacle into anything but a debacle is because of the 8.8 million who watched in 2021 and the 8.9 million who watched in 2022.
So yeah, I guess 12.4 million is greater than 8.8 million, but twice zero is still zero, y’all.
This is an awards show that consistently pulled in 20-30 million viewers between 1976 and 2019. Between 2010 and 2017, the Grammys consistently delivered in the mid-20 million or more. In 2012, nearly 40 million people connected.
So the very idea that 12.4 million – which is the third worst in Grammy history, which is so bad, the fourth worst is 17 million — sort of a rebound, it’s a joke.
No one watches these mind-blowing award shows because everyone knows these shows aren’t fun at all. They are anti-entertainment. No one wants to watch three hours of rich and privileged talking about how great they are and how awful we are. The entertainment industry has alienated its audience, and in a world with all sorts of entertainment options, we exercise those options.
And don’t dare blame the streaming competition. I know 2020 was a long, long time ago, but if memory serves, there was Netflix in 2020 and the Grammys still managed to pull in 18.7 million viewers.
What is happening is very simple… Over the past five years, Hollywood has gotten uglier and uglier. The entertainment industry has nothing but contempt for its fans. The entertainment industry views gross stuff like obesity and hairy guys in dresses as “handsome.” And last night the entertainment industry gave us Chubby Satan.
This is an industry only interested in appealing to itself, and the ratings across the board reflect that.
Don’t blame us, Hollywood. We just hate you back.