A television camera is seen during an ESPN broadcast of a WNBA basketball match between Connecticut Sun and Minnesota Lynx on July 26, 2020, in Bradenton, Florida. ESPN is launching a new streaming service at $ 29.99 per month.
Phelan M. Ebenhack / AP
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Phelan M. Ebenhack / AP
As if you needed one more streaming service, ESPN is finally preparing to deploy its subscription plan expected for a long time. But are sports fans ready to spend an additional $ 29.99 per month?
The new application, also named ESPN, will include live sports and programs on other ESPN networks. Consumers will also be able to group ESPN with versions supported by Disney + and Hulu advertising, which are all under the Disney umbrella, for $ 35.99.
ESPN president Jimmy Pitaro said in a statement that he hoped for price offers “will help fans reduce footprint and offer convincing options to access all our content.”
Although this streaming service has been eagerly awaited by sports fans, analysts are skeptical to find out if it will be a more profitable option to watch the big games.
Michael Pachter, research analyst at Wedbush Securities, A financial service company, says that if this could be an attractive option for unique viewers or cable -free viewers, the cost of several streaming services can add up. He says families could reduce the cable and pay $ 29.99 for sports, but they would always pay for other subscriptions to watch all the television shows and the films they want.
The average American household spends about $ 69 per month for streaming services, according to the Deloitte 2025 media trends report. It is less than the average monthly cable bill – around $ 122 per month, according to an AllConnect report, an services comparison platform.
“What eventually happens is that people actually subscribe to these individual channels, but we cannot understand the right package,” he said.
And for those who seek to broadcast ESPN, the sports channel is already available as part of the Fubo streaming service for $ 84.99 per month and YouTube TV, which costs $ 82.99 per month.
ESPN has dropped to cable and streaming subscribers in the past year. According to the Disney annual report in 2024, national subscription income was down 1% compared to 2023. For the ESPN +streaming service, subscribers fell by 2%.
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