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Drink wine in pints – POLITICO

LONDON — Britons will be able to buy pints of wine for the first time in decades, a move hailed by British ministers as a benefit of Brexit.

An overhaul of Britain’s measuring laws announced for 2024 means wine producers will be able to sell still and sparkling wines in pint-sized bottles once beloved of war leader Winston Churchill.

It’s unclear how many people want to buy wine by the pint. Proposals for a wider overhaul of Britain’s measurement system after Brexit were scrapped after a government consultation whose results were published on Wednesday, revealing that 98.7% of citizens were in favor of retaining metric units when purchase or sale of products.

Prime Minister Rishi Sunak’s government continues to offer producers the option of selling pre-packaged pints of wine, which it says is now permitted under the Retained European Law (Revocation and Reform) Act 2023, adopted earlier this year.

The UK government has announced that still and sparkling wine producers will now be allowed to sell their products in measures of 568 milliliters – pints – as well as the existing measures of 200 milliliters and 500 milliliters next year.

“Our exit from the EU was due to times like this, where we can seize new opportunities and give a real boost to our great British wineries and further develop the economy,” said Minister Kevin Hollinrake. of Affairs, in a press release published by the Ministry of Business and Commerce.

Pint bottles of champagne were favored by Britain’s wartime Prime Minister Winston Churchill, with the use of imperial measures becoming a symbolic fight for some Brexit supporters, who wanted to see the EU’s Weights and Measures Directive and its requirement to use metric units for the sale of fresh produce. produce, reversed.

During the 2019 election campaign, former Prime Minister and leading figure in the Brexit campaign, Boris Johnson, pledged to bring imperial units back to shops, saying that measuring in pounds and ounces was a ” ancient freedom.

Although it was still legal to price goods in pounds and ounces in the United Kingdom, this price had to be displayed less conspicuously than the price in grams and kilograms.


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