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Diane von Furstenberg launches sunglasses collaboration

Diane von Furstenberg has worn sunglasses since she was 11 years old. She appreciated practical sun protection, yes, but more than that, she sought them to feel glamorous. “Whenever I wanted to go out, I always wore sunglasses because it made me feel grown-up,” she says. “It’s the incognito thing. I like bold glasses.

For the 50th anniversary of von Furstenberg’s iconic wrap dress, a garment that symbolized power, independence and boldness for generations of women, it seemed only right to celebrate with a collection that embodies all of the same attributes. This is how, sharing a common vision, she launched a capsule collection of sunglasses with the luxury eyewear brand Luca Gnecchi Ruscone.

Diane von Furstenberg


In what is their first collaboration, von Furstenberg and Ruscone released three new versions of LGR’s Raffaello sunglasses on May 15.

“I wanted to celebrate Diane and her strength (and) independence with this design…it’s a bold design that makes women look strong,” says Ruscone. “For me, the wrap dress is a symbol of freedom. It’s the start of something.

The glasses feature an exclusive tortoiseshell pattern on the frame. They come in three color combinations: Havana Green with Bottle Green lenses, Havana Pink with Purple, and Havana Black with Green, each with gold engravings of the LGR and DVF collaboration logo and #Wrap50. The sunglasses are housed in a black leather case with an adjustable strap that can be worn over the shoulder or across the body, as well as a box adorned with DVF’s 50th anniversary crossword print.

Diane von Furstenberg


Von Furstenberg, who has worn Raffaello frames “for a long time,” particularly highlights the “incredible quality” of the glasses, which can be attributed to Ruscone’s careful, artisanal process. He explains that the glasses are made one by one by Italian artisans.

Ruscone says the collection began in Venice. He remembers their first meeting against the backdrop of the resounding “ding, dong” of bells and the woosh of gondolas. He and von Furstenberg, a friend of Ruscone’s mother, spent the afternoon examining materials, lenses, drawings and designs. He fondly shares that their collaboration was not driven by business, but by passion for their work; their shared appreciation for Italian art and a style philosophy that blends past influences with avant-garde designs.

Matteo Prandoni at BFA


“It’s an Italian affair… It was a greeting. It was a tribute to his generation. He salutes my generation,” recognizes von Furstenberg. “It was a great meeting, and we want everyone to share the meeting with the glasses.”

The DVF x LGR collection retails for $440 per pair and is available at DVF boutiques in New York, Belgium and Azerbaijan and on DVF.com worldwide.

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