Comcast launches NOW, prepaid and month-to-month internet, phone plans

Comcast announced Wednesday the launch of a low-cost, monthly prepaid internet and phone plan program called NOW.

The new plan is designed so customers can easily subscribe or cancel at any time using Xfinity and unlimited 5G. Comcast said NOW offers more flexibility than low-cost fixed wireless options.

The program includes four different offers:

• NOW Internet, where customers choose between 100 megabits per second, or Mbps, for $30 per month, or 200 Mbps for $45 per month, both of which include unlimited data.
• NOW Mobile, with unlimited data for talk and text at $25 per line.
• NOW TV, which offers Xfinity Internet customers on-demand and live streaming from more than 40 networks for $20 per month.
• NOW WiFi Pass, offering unlimited access to Xfinity hotspots for $20 for 30 days.

“Consumers told us they wanted low-cost, easy-to-use connectivity and entertainment options that provide the same reliability and consistency as our leader Xfinity,” said Dave Watson, president and CEO of Connectivity and Entertainment. platforms at Comcast, in a statement “With NOW, we developed a new product design from the ground up to be simple and easy for anyone who wants to access the Internet, mobile or TV on their own. conditions without sacrificing quality. »

The NOW program complements Comcast’s long-standing low-income Internet option, called Internet Essentials, which offers 50 Mbps for $9.95 per month. The company has already tested NOW in a few U.S. cities and expects a large-scale national rollout in the coming weeks, she added. NOW TV and NOW WiFi Pass are available immediately.

Comcast has seen a lack of broadband growth over the past year, reporting net broadband losses over several quarters. The company indicated it planned to change that, with Watson adding during a company earnings call in October that it was a “pretty competitive environment.”

Disclosure: Comcast owns NBCUniversal, the parent company of CNBC.