Chicken nuggets with a little entertainment? Chick-fil-A is about to launch its own streaming service

Chick-fil-A, the fast food chain known for its fried chicken sandwiches, is looking to enter the entertainment industry.

According to Variety, the chain is planning to launch its own streaming service. Chick-fil-A has been working with Hollywood production companies and studios “to create original, family-friendly programming, most of it unscripted,” the outlet reported. The chain is also in talks to license and acquire content, according to an anonymous source who outlined a project.

Specific programs include a game show from Glassman Media, the company behind NBC’s “The Wall,” and Sugar23, the company behind Netflix’s “13 Reasons Why.” The series has received a 10-episode order, according to Variety.

Budgets for unscripted projects are reportedly in the $400,000 range per half-hour. Chick-fil-A is also reportedly considering scripted and animated projects, sources said. Brian Gibson, who has worked on hit shows like “Top Gear” and “The X Factor,” is in charge of programming and has been in talks with various producers.

Sources told Deadline that Chick-fil-A hopes to launch its streaming service later this year.

Chick-fil-A is the latest non-entertainment company to join the so-called “streaming wars,” following in the footsteps of Lyft, which produced “Lucky Lyft,” a game show hosted by Bob The Drag Queen, and Airbnb, which produced the MTV documentary “Gay Chorus Deep South.” Additionally, Northwell Health, New York State’s leading health care provider, is also expected to soon branch out into film and television, primarily through documentary content.

Chick-fil-A has previously produced a series of animated shorts for its site, “Stories of Evergreen Hills,” and has made puzzles and games for children under its Pennycake brand.