“Sinners” was about to sell around $ 43 million in North America in North America from Thursday afternoon to Sunday, box office analysts said a great result for an original horror drama, classified R and slow combustion in the 1930s and rooted in black culture. Critics were delighted.
But the film – directed, written and produced by Ryan Coogler – was extremely expensive, noted the analysts, costing Warner Bros. At least $ 150 million to manufacture and market worldwide. The studio has also accepted the requests of Mr. Coogler’s representatives for unusually generous compensation.
Consequently, Warner Bros. To earn money, “sinners” will have to attract substantial crowds in the coming weeks. “It is an excellent opening for an time horror film, except that it is difficult to call it completely successful because of its enormous budget,” said David A. Gross, a cinema consultant, in an email.
In a press release, Pam Abdy and Mike de Luca, co -presidents of the Warner Bros. film group, said they were “delighted” by the “Stellar” participation. “Warner Bros. Pictures remains determined to provide singular experiences in the public in search of daring films, both original and those based on existing beloved properties,” they said.
Ms. Abdy and M. de Luca have been on a victory round lately. “A film Minecraft”, which they put in production in consultation with David Zaslav, the general manager of Warner Bros. Discovery should be n ° 1 at the National Box-Office on weekends-for the third consecutive weekend. Ticket sales for “A Minecraft Movie”, made with legendary entertainment, should total around $ 45 million from Friday to Sunday, for $ 348 million cumulative dollars in North America since its arrival on April 4.